Yogurt Heaven

I always thought the U.S. was the land of unlimited choice, but in some respects I am finding much more choice here.  For example, whereas in New York one has a handful of supermarket chains (Associated, Gristedes, Whole Foods, etc.) to choose from, here there are more supermarket chains than I have been able to count.  Or if not chains, they are independent full-sized supermarkets – something you never see in New York anymore.

Not only that – each supermarket seems to have a different set of brands.  While some brands overlap – you can get Coke and Beck’s, for example, in each store – others do not.  Take yogurt.  In New York, you have Dannon, Yoplait, Stonyfield Farms and maybe a few more.  But here, every supermarket I’ve been to seems to have a different selection of brands and flavors (blood orange is my new favorite).  So take that, America – Deutschland has you beat on freedom of choice, at least when it comes to yogurt.

However, I have not seen any kind of frozen yogurt anywhere here — let alone Pinkberry/Red Mango/Yolato!